Customers have myriad ways to interact with your company and/or your products and services. Synchronising the touchpoints ensures the customer can move from one to the other seamlessly.
The...
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Customers have myriad ways to interact with your company and/or your products and services. Synchronising the touchpoints ensures the customer can move from one to the other seamlessly.
The...
Read More Leave a comment
Even during a pandemic, learning and capability development remains an essential service for any organisation. Like remote engagement of our customers, remote learning has become a widely...
Read More Leave a comment
Yes we still need the salesforce post-pandemic
Digital is not a replacement for the pharma salesforce; its role is to enhance the effectiveness of the salesforce by providing complementary...
Read More Leave a comment
The shift to remote learning has been surprisingly seamless thanks to the unprecedented availability of employees combined with all the new technology available. Organisations have rapidly...
Read More Leave a comment
In the midst of restrictions on travel, decreasing access to HCPs, health risks, working from home and managing family members who may also be at home, the adoption of virtual connections such as...
Read More Leave a comment
How do recent events impact resource allocation across channels?
Determining the marketing mix and resource allocation is a continuous challenge for Pharma marketers. The COVID-19 disruption has...
Read More Leave a commentCustomers have myriad ways to interact with your company and/or your products and services. Synchronising the touchpoints ensures the customer can move from one to the other seamlessly. The... Learn More
Even during a pandemic, learning and capability development remains an essential service for any organisation. Like remote engagement of our customers, remote learning has become a widely... Learn More
Yes we still need the salesforce post-pandemic Digital is not a replacement for the pharma salesforce; its role is to enhance the effectiveness of the salesforce by providing complementary... Learn More
The shift to remote learning has been surprisingly seamless thanks to the unprecedented availability of employees combined with all the new technology available. Organisations have rapidly... Learn More
In the midst of restrictions on travel, decreasing access to HCPs, health risks, working from home and managing family members who may also be at home, the adoption of virtual connections such as... Learn More
How do recent events impact resource allocation across channels? Determining the marketing mix and resource allocation is a continuous challenge for Pharma marketers. The COVID-19 disruption has... Learn More