Marching to a Different Beat – Part I

    It may feel like an unexpected force is suddenly re-shaping how Pharma works with Healthcare Professionals [HCPs], and them with their patients.

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    What can we learn in this time?

    At Actando, we’ve been closely monitoring the situation surrounding the COVID-19 pandemic and our first thought is for the safety and health of our families, employees, clients and collaborators....

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    The Power of AI

    Artificial intelligence [AI] plays a role in our daily life outside of healthcare every day whether asking Siri to find addresses for us, what the weather forecast is, following Amazon and Netflix...

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    Relearning How to Learn

    The learning landscape is changing... 

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    Data-Driven Training Decisions

    Evaluating the effectiveness of the training delivered is part of the role of Learning & Development professionals and critical to demonstrating adding value to the business.  This has been done...

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    Using VR in Corporate Training

    Hopefully, the days of boring corporate training are over.

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    Has Learning Changed?

    Changes in the audience, advances in technology, and restrictions on spending are all having an impact on the learning landscape and how we deliver learning.

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    Integrated Multichannel Reps

    Reps are being armed with more content in more channels to increase the number of meaningful touch-points with HCPs. Success requires more than just channel activity but rather the integration of...

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    Territory Alignment – can it be fair, motivating and sustainable?

    Territory alignment is the process by which the geography of a country is divided into territories to achieve the desired reach and frequency of target customers in order to maximize revenues.  An...

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